Plan to Win

How we helped a performing arts company develop and implement a robust and repeatable marketing and communications plan leveraging a modern marketing management platform.


ChallengeS

Our client works with many different vendors, consultants, and internal stakeholders for marketing and needed a better way to:

  • See the big picture

  • Manage the details/work

  • Operate in a proactive in stead of reactive manner

  • Develop a reliable and repeatable marketing strategy


SolutionS

Leveraging monday.com, we designed and implemented a marketing plan that included:

  • An Editorial Calendar

  • A Content Calendar

  • All vendors and stakeholders on this single platform

  • Template plans for repeat use in the future


resultS

This work enabled our client to:

  • Proactively manage their marketing initiatives

  • Streamline vendor management

  • Increase time to delivery

  • Deliver repeatability of marketing execution year-over-year

  • Focus more on continuous improvement (working ON the marketing practice instead of simply IN the marketing practice)


 

Revenue Marketing Simplified

If you are aiming to drive more consistent and predictable ticket revenue growth,
let’s meet and discuss your organization’s goals.

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Telling the Story